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Adidas to Invest More than $1.2 Billion into Digital Transformation
Adidas hails effectiveness of #hometeam campaign but cuts spend in response to pandemic
adidas - adidas results in 2022 reflect geopolitical, macroeconomic, and company-specific challenges
Ecommerce at Adidas | Adidas | Retail Week
Why Adidas changes its marketing measurement approach? | AdoptoMedia
Nike and Adidas are in a digital arms race
Adidas: We over-invested in digital advertising
The Adidas Marketing Strategy: Collabs with Big Names
Adidas outlines strategy to double ecommerce business to €9bn by 2025 - SportsPro
Manifestations, Insights and Underlying Logic Behind adidas' Digitalization Strategy
adidas - adidas presents growth strategy 'Own the Game' until 2025
Why have Adidas over-invested on digital advertising? DSMMCM1920 – RS DIGITAL COMMUNICATIONS
adidas - adidas delivers strong results in 2021 and expects double-digit sales growth in 2022
Big bet on digital technology helps Adidas stay fit amid pandemic | S&P Global Market Intelligence
How Adidas' Push Into Dynamic Digital Creative Helped Soften Blow Of Poor Sales - The Drum
Carbon on Twitter: "Carbon is proud to partner with @adidas and continue bringing #adidas4D technology to the world together. https://t.co/4fMluuwnxz" / Twitter
Top Things You Should Know About Adidas' Digital Marketing Strategy & Campaigns
Adidas 'Own the Game' Strategy Hinges on Digital Engagement | BrainStation®
adidas Admits to Over-Investing in Digital Advertising | Nice Kicks
Adidas: “We over-invested in digital advertising!” – Analyx
Adidas: We over-invested in digital advertising
Inside Adidas' Billion-Dollar Digital Transformation | BoF
Eximo Marketing - This is a story many people need to read. The focus on efficiency not effectiveness pushed Adidas into focusing on the wrong thing. It's a fascinating read about what
adidas Admits to Over-Investing in Digital Advertising | Nice Kicks
Adidas Originals is taking a less-is-more approach to digital - Digiday
Fear, misfortune and Kanye West: how Adidas lost its lustre | Financial Post