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Marcus Goncalves on X: "Framework for investigating the #internationalization_strategies of #MNEs from #frontier_markets, which combines three frameworks, including the #Uppsala_model, the #eclectic_paradigm and the #CAGE distance framework. https://t ...
Ghemawat's “AAA” Global Strategy Framework
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The CAGE framework (*) Prof. Pankaj Ghemawat -IESE | Download Scientific Diagram